Every project I take on is a little different — and that’s exactly how I like it. Over the years, I’ve had the pleasure of working across a variety of environments — from embedded in-house roles and freelance collaborations to in-depth case study projects. Each one has brought its own unique challenges, and I’ve loved every bit of it. These experiences have shaped me into a more adaptable, well-rounded designer who knows how to show up and deliver, no matter the context. Working in-house gave me a deeper appreciation for brand thinking, team collaboration, and long-term creative strategy. Freelance work then sharpened my ability to be agile, communicate clearly, and get things done with a real sense of ownership. And case study projects have allowed me to slow down, research thoroughly, and craft solutions that are as considered as they are creative.